For us, entrepreneurship means creating real value by turning ideas into tangible results. It’s the ability to read the context, choose a direction, and act with courage. At Renoma, we live entrepreneurship every day: we don’t just suggest strategies — we put them into practice, standing side by side with entrepreneurs and their teams. We are two managers who have lived business from the inside: I am a General Manager with industrial and organizational experience, and Massimo Coppola is a CFO and CEO with deep financial and economic expertise. From this experience, Renoma was born — along with our vision of enterprise: because being an entrepreneur is not a title, but a way of thinking and acting, both inside and outside the company.
How is Giovanardi Studio Legale acting as a game changer in the SMEs landscape?
Renoma is made up of managers who have lived business from within, understanding its dynamics and everyday challenges. That’s why our approach is based on values that translate experience into method, and method into results. The values guiding our work are: Tangible impact – we turn strategy into action, using clear, tangible, and sustainable tools. Accountability – we approach business goals as if they were our own, not as external observers. Collaboration – we work with people, building trust and engagement.
What are the key moments when companies gain the most from your support and expertise?
Companies turn to us when they feel a tension between what they are and what they want to become. It’s that moment when growth, market evolution, or internal complexity make it clear that the current model is no longer enough. It’s not just about crises or emergencies, but about transitions — the move toward a more structured entrepreneurial phase, built on method and shared responsibility. We help businesses regain consistency between strategy and operations, turning intuition into process and determination into results. It’s in this moment of transition that our work generates the greatest value — when change becomes concrete, and complexity takes shape in an actionable plan.
Why do you think ELITE is a good network to be part of?
Being part of ELITE means sharing a common vision of an entrepreneurial fabric that wants to evolve — opening up to capital, strengthening governance, and approaching markets with greater awareness. For Renoma, this is a natural choice: ELITE represents a place where entrepreneurs and managers connect through ambition and concreteness, where vision turns into action, and collaboration becomes a driver of growth. It’s the ideal environment for those who, like us, believe in solidity, transparency, and execution as the foundation of sustainable growth.
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