The entrepreneur embodies extraordinary values – exceptional in intuition, decision-making ability, and vision. These are successful men and women, yet also capable of recognising their own limitations and surrounding themselves with the right people.Because entrepreneurship is a complex discipline that demands study, dedication, instinct, a keen eye, and humility. But that alone is not enough.The ingredient that truly makes the difference is vision: the ability to anticipate the future, to interpret it, and to follow it.

The most engaging experiential lessons are the discussion and approval of the budget – one of the most intense and meaningful moments of the year. It is far more than a formal procedure: it is a clear snapshot of what my team has managed to build, overcome, and transform. Within those numbers lie vision, decisions, intuition, the ability to anticipate and, above all, to take action.This is why, every year, living and sharing this moment is both deeply emotional and a life lesson – because within it lies our story, our identity, and our future.

Today, Nitesco International has clear and consistent answers — a true manifesto for the market, our clients, and those who will choose us. Our unique value proposition includes: a wide and deep product range, quality, on-time delivery, after-sales service, and process certifications.We manufacture products for the outdoor Ho.Re.Ca. sector and have adopted a cataphoresis coating process prior to painting. Among our approximately 60 European competitors, only three offer cataphoresis-treated products — and we are the only company to provide a five-year warranty against rust, even in coastal areas. This represents a strong differentiating factor.The European Union, in its role of protecting all European citizens and consumers, issued Regulation (EU) 2023/988 on 10 May 2023, concerning the general safety of products. As a European regulation, it holds supranational authority and overrides any existing national laws and regulations within member states. This regulation will be enforceable from 13 December 2024.Its application is mandatory for all manufacturers, importers, licensed distributors, and online retailers. We have thoroughly studied the regulation and applied it to our production processes — including product traceability and identification.

Time is the only capital that cannot be produced, stored, or renewed — this holds true both in business and in life. Every passing second is either an investment or a permanent loss. In an age where everything moves in scattered disorder, reflecting on the value of time is an act of awareness and responsibility."

Why is this an opportunity that other businesses should consider?The rules that have supported access to credit since the post-war period are changing — it is a new path. Banks assess creditworthiness based on historical financial statements, past cash flows, and guarantees. ELITE represents an open window to the world of private equity and stock market listing. For businesses entering this sphere, it must be accompanied by a training programme to align the company’s skills. For this, we are deeply grateful to ELITE and all the key players behind its uniquely organised structure in Italy and Europe.Debt is no longer the only way forward, but not all companies are ready for equity. What is needed is authoritative and capable guidance, with a comprehensive vision that can evaluate opportunities and manage complexities. This is why businesses should consider ELITE a great and unique opportunity.